Survey design
Survey methodology consulting for survey design
Survey design
Numerous decisions have to be made when planning a survey: Depending on your research problem, you need to consider which survey design should be used, for example, whether a longitudinal study or a cross-sectional survey is appropriate. The question also arises as to which survey mode is suitable - should the survey be conducted orally, by telephone, in writing or online? Should the data be collected in a single mode or is it necessary to combine several modes?
Survey implementation
When implementing a survey, aspects such as contacting respondents, incentivization or field control are designed taking into account the available resources. Our GESIS experts can advise you on all aspects of survey implementation, particularly with regard to the special features of mixed-mode and mixed-device surveys.
Survey documentation
Eine umfassende und sorgfältige Dokumentation des Datenerhebungsprozesses und der Datenaufbereitung ist in wissenschaftlichen Forschungsprojekten unabdingbar - nur so kann sichergestellt werden, dass die Forschung reproduzierbar und transparent ist. Genau dies ist uns ein großes Anliegen. Unsere Beratungsleistungen zum Erhebungsdesign umfassen daher auch die Umfragedokumentation und zu ergänzende Datenqualitätsanalysen.
Collection of additional data
When planning the survey design, it can be useful to enrich the survey data collected with process data or data from other sources. This can significantly expand the analysis potential. For example, paradata, i.e. information from the survey process such as response times, can be recorded during the survey. Another option is to feed in social media data. Our experts can advise you on the procedure for collecting additional data. Please note, however, that we do not offer advice on legal aspects.
Cognitive pretesting
Empirically assess the comprehensibility and validity of questions in-depth
Sampling
We draw telephone samples and complex samples for you
Weighting and analysis of complex data
We perform weighting, imputation, or nonresponse bias analyses for you
GESIS survey guides
Practical guidelines on survey methodology topics
SQP - Survey quality predictor
Estimate the measurement quality of questions using meta-analysis
Meet the Experts - Season 1: Survey Methodology
Recorded lectures from our "Meet the Experts" series
QuestionLink
Harmonization of questions for selected constructs with recoding scripts and an R package for your own projects
