GESIS Survey Guides - Expert Knowledge for Your Survey Projects
The GESIS Survey Guides are part of a central service offered by GESIS to advise researchers on methodological questions regarding the planning and implementation of surveys. The articles in the Survey Guides provide a practice-oriented overview and initial recommendations for action on relevant aspects of survey planning and implementation that are frequently requested in consulting. The guides can be divided into four different areas: Recommendations and assistance on the survey process (“Survey Operations”), on the development of survey instruments (“Survey Instruments”), on survey statistics (“Survey Statistics”) and recommendations including checklists on the topic of open methodology (“Survey Documentation”).
GESIS Survey Guides by Topic
Survey Operations
GESIS Survey Guides on the subjects of survey modes, survey and fieldwork, interviewer effects, tendering and documentation, panel studies, paradata and data linkage as well as intercultural surveys.
Survey Instruments
GESIS Survey Guides on the subjects of questionnaire construction, survey instruments, socio-demographic characteristics and quality assurance of survey instruments.
Survey Statistics
GESIS Survey Guides on the topics of sampling in theory and practice, weighting, non-response bias and the imputation of survey data.
Survey Documentation
GESIS Survey Guides on the documentation of survey instruments and the documentation of fieldwork.
GESIS Survey Guides A - Z
Here you will find an overview of all GESIS Survey Guides.
About the GESIS Survey Guides
The GESIS Survey Guides undergo a non-blinded peer review with at least two internal or external GESIS reviewers before publication. This makes them suitable for teaching purposes. In addition, many of the guidelines are supplemented by additional materials such as slide sets, analysis codes, etc.
Please note: The GESIS Survey Guides and additional materials are subject to a Creative Commons Attribution-NonCommercial 4.0 International License (CC BY-NC). Their content can therefore be distributed and made public for non-commercial purposes with attribution to the authors/publisher. The recommended citation method can be found in the respective articles.
Editors
Editor-in-Chief: Dr. Henning Silber
Associate Editors: Dr. Jessica Daikeler, Dr. Cornelia Neuert, Dr. Barbara Felderer
Editorial Assistant: Fabienne Kraemer
Founding Editor: Prof. Dr. Natalja Menold
Information and Services of other Institutions regarding Surveys
Planning and conducting surveys:
- Cross-Cultural Survey Guidelines (CCSG), Survey Research Center, University of Michigan
- FORS Guides, FORS
- Richtlinien für die empirische Sozialforschung, Arbeitsgemeinschaft sozialwissenschaftlicher Institute e.V. (ASI)
- Methodische Forschung, European Social Survey (ESS)
- Kodex, Richtlinien und Qualitätsstandards für die deutsche Markt- und Sozialforschung, ADM Arbeitskreis Deutscher Markt- und Sozialforschungsinstitute e.V.
- Richtlinie für Meinungsumfragen und zu veröffentlichende Umfragen, World Association for Social, Opinion and Market Research (ESOMAR) & World Association for Public Opinion Research (WAPOR)
- ESOMAR Codes und Richtlinien, World Association for Social, Opinion and Market Research (ESOMAR)
- Leitfäden zur Qualität in der Marktforschung, Berufsverband Deutscher Markt- und Sozialforscher e.V. (BVM)
- Big Data in den Sozial-, Verhaltens- und Wirtschaftswissenschaften, Rat für Sozial- und WirtschaftsDaten (RatSWD)
- Datenerhebung mit neuer Informationstechnologie, Rat für Sozial- und WirtschaftsDaten (RatSWD)
Research Ethics and Data Protection:
- Best-Practice Forschungsethik, Rat für Sozial- und WirtschaftDaten (RatSWD)
- Gute wissenschaftliche Praxis, Deutsche Forschungsgemeinschaft (DFG)
- Best-Practices für die Umfrageforschung, American Association for Public Opinion Research (AAPOR)
- Ethik und gute wissenschaftliche Praxis, forschungsdaten.info
- Datenschutzstandards, Rat für Sozial- und WirtschaftsDaten (RatSWD)
- Datenschutz in Erhebungen, Leibniz-Institut für Bildungsverläufe (LIfBi)
- Datenschutz in der Marktforschung, ADM Arbeitskreis Deutscher Markt- und Sozialforschungsinstitute e.V.
- Datenschutzrecht, forschungdaten.info
- Datenschutzgrundverordnung, World Association for Social, Opinion and Market Research (ESOMAR)